You know that search is one of the major indicators of purchase intent. But did you know that you can accurately measure your paid search return on ad spend (ROAS) for free
Store Sales Direct allows you to use your own CRM data in a privacy-conscious way to quantify the true value that paid ads drive in your stores.
Watch this on-demand webinar to learn:
- Why marketers should turn on in-store sales attribution for search (hint: it’s free!)
- How brands use this capability for campaigns on Google and beyond
- How you can get started with justifying your paid search spend and graduate to creating more valuable offline audiences