Online advertising's dependence on third-party cookies is finally coming to an end. It's time to build a new and improved system that is fundamentally based on trusted first-party relationships.
Brands and publishers have an opportunity to work together and create powerful new forms of collaboration that leverage data to deliver superior customer experiences.
Watch our 45-minute webinar to learn how:
- LiveRamp's Authenticated Traffic Solution provides continuity for brands' tech stacks and increases publisher yields
- Trusted first parties such as brands and publishers can collaborate in a trusted, privacy-first ecosystem
- LiveRamp and its partners have created infrastructure that connects marketers and publishers in a post-cookie world
This webinar is hosted by Travis Clinger, LiveRamp's Vice President of Global Strategy and Partnerships featuring Amanda Martin (VP, Enterprise Partnerships, Goodway Group) and Jay Glogovsky (Sr. Director, Revenue Analytics & Operations, The New York Times).