The data you know and trust is back (with some new additions).
When building your Facebook campaigns, you can now use marquee data providers to supply attributes missing from Facebook’s native targeting. LiveRamp’s IdentityLink Data Store has B2B, financial, demographic, purchase/transaction, location data, and many more unique and exclusive data sets from trusted providers. This makes Data Store your one-stop shop to build audiences for winning Facebook campaigns—and campaigns across hundreds of other destinations, for that matter.
Watch this 30-minute webinar to learn:
- How to select Facebook-compliant third-party data in the IdentityLink Data Store, then distribute it to Facebook
- Which 55+ Facebook-approved data suppliers are available in the IdentityLink Data Store
- Exciting updates to data provider availability and automated usage reporting
- CPG, Auto, Retail, and Financial Services industry-specific campaign optimization techniques
Webinar Recorded on Feb 13, 2019.