Can you send people targeted TV ads and measure the results like you can on digital? Yes, you can!
It’s time for all brands to get onboard with the many ways they can apply people-based advanced TV strategies. This advanced TV guide provides a primer on what the future of TV advertising holds and how marketers can harness the opportunity.
Read this guide to advanced TV and learn:
Why the future of TV advertising is now
What the four “flavors” of advanced TV are
How TV campaigns can be measured and tied to real business results
How to get started with advanced TV tactics
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